Posts Tagged ‘Mobile Marketing’

Hi Friend,

If you want to combine the efficiency of direct mail with the convenience of digital marketing, you may want to consider using QR codes on your direct mail marketing pieces. QR (Quick Response) codes are 2-D codes that are (similar to barcodes) than can be read by mobile smart phone devices.

The user simply takes a picture of the code, processes it, and is taken to the appropriate digital location.

QR codes can be used to send consumers to websites, landing pages, surveys, coupons, or anywhere else you want them to go after scanning your code.

Now think about what can happen if you added a QR code to… Read the rest of this entry »

Hi Friend,

QR codes can be scanned and decoded by most mobile devices. So, when someone sees a code in an ad, they can simply scan the code with their mobile phone’s camera and/or barcode reader. Once they scan the ad, it can take them to a message, a discount offer, your website, a video, or pretty much wherever you want to take them.

QR codes make it easy for Smartphone users to scan codes to get information about your business rather than having to send a text message, make a call, or wait until they get home to look at your website. This makes your advertising job a whole lot easier as it requires minimum effort on your part to get this accomplished.

Just to give you some ideas about the power of QR codes, here are 5 ways to use them in your business: Read the rest of this entry »

Hi Friend,

QR (Quick Response) codes are two-dimensional bar codes that are regularly used in conjunction with mobile phones to gain quick access to websites amongst other things.

How do they work?

QR codes are 2 dimensional bar codes that are used to transfer information through barcode readers that can be found on most mobile devices. Anyone with a camera phone (some may require a bar-code reader) can scan a business’s QR code and one of several things can happen: Read the rest of this entry »

Hi Friend,

1. Treating Mobile Users Like PC Users

Unlike PC users, mobile users don’t want to download your entire seven-page report. Instead, they are looking for fast access to information since they are usually on the move. Mobile users are not interested in doing a lot of clicking around to get what they need. So your information should be exact with very few words, images and graphics.

2. Not “Targeting” An Audience

Mobile marketing with text messages only works when you send the message to the right people. Some companies make the mistake of treating SMS (Short Message Service) like a mass marketing media instead of… Read the rest of this entry »

Hi Friend,

When it comes to marketing your business, setting up and running a mobile marketing campaign is simple and painless. In fact, it’s one of the easiest and most cost-effective forms of marketing to implement today. However, it can be a complete waste of time and money if you don’t use it to its full potential.

Here are three things businesses can do to take their mobile marketing campaigns to the next level: Read the rest of this entry »

Hi Friend,

Have you ever noticed that more and more people are spending most of their time talking or surfing the web from their mobile devices vs. sitting in front of their PC? For businesses, this is a goldmine when it comes to advertising!

Everyone knows that TV commercials, newspapers, radio ads, and other traditional advertising methods are losing their effectiveness. Therefore, businesses are looking for new ways to put a twist on their marketing methods.

This is one of the reasons why mobile advertising is rapidly increasing in popularity as a “must-have” marketing tool. Mobile marketing allows businesses to reach their target audiences easily and more effortless than other marketing methods. Not only that, but… Read the rest of this entry »

Hi Friend,

As you know, mobile devices are owned by billions of people today. Just about everyone you know today owns a cell phone including children! In fact, mobile devices have outdone just about every other electronic gadget hands-down. The amazing thing is that mobile device usage shows no signs of slowing down anytime soon. In fact, studies show that the shipments of smart phones are expected to exceed those of PCs in 2012.

If you are a business owner, this means that you need a mobile-friendly website in order to capitalize on the millions of web searches performed my mobile phone users.

People don’t leave home without their cell phones and more and more people today use them to search for businesses while on the go. But what if your business has a website that can’t be viewed properly on mobile devices? Read the rest of this entry »

Hi Friend,

It’s no secret that most people can’t live without a mobile phone today. As a matter of fact, if you realized that your cell phone was missing right now, what would you do? After a minor panic attack, you’ll go on an immediate mission to find it.

Mobile devices have pretty much become a permanent human attachment. Because of this, text messaging is at an all-time high. Most people prefer texting than picking up the phone to call someone. It’s quick, convenient, and effective.

Businesses can capitalize on this frenzy and easily reach their prospective customers by simply building a list of mobile subscribers. Once your customers subscribe, you can send them short promotional messages that will bring them back to purchase from you again.

As if the last statement isn’t powerful enough, let’s look at 5 reasons why SMS text marketing is so effective: Read the rest of this entry »

Hi Friend,

Let’s get started with Report #1: What Exactly Is Mobile Text Marketing?

A lot of people think of mobile marketing as simply a way for businesses to advertise to people via their cell phones. While this may have been true years ago, mobile marketing encompasses much more than that today. Read the rest of this entry »